E-Commerce & Governance (IT-7004)
Syllabus UNIT 1: Introduction to e-commerce: History of e-commerce, e-business models B2B, B2C, C2C, C2B, legal; environment of e-commerce, ethical issues, electronic data interchange, value chain and supply chain, advantages and disadvantages of e-commerce. UNIT 2 : Electronic Payment Systems: Credit cards, debit cards, smart cards, e-credit accounts, emoney, Marketing on the web, marketing strategies, advertising on the web, customer service and support, introduction to m-commerce, case study: e-commerce in passenger air transport. UNIT 3 : E-Government, theoretical background of e-governance, issues in e-governance applications, evolution of e-governance, its scope and content, benefits and reasons for the introduction of egovernance, e-governance models- broadcasting, critical flow, comparative analysis, mobilization and lobbying, interactive services / G2C2G. UNIT 4 : E-readiness, e-government readiness, E- Framework, step & issues, application of data wareh...